Inspiring Law Enforcement Teams: Lead with a Clear Why

Most law enforcement agencies have a mission statement, but does it actually work?


In this episode, Retired Sheriff Mike McIntosh grills cohost Cathy McIntosh on why a clear, one-breath mission isn’t just a wall plaque but the heartbeat that inspires, motivates, and unites teams.

From an agency’s “Unity through trust, trust through connection” to an SRO team’s spark, they dive into how to craft a mission that sticks, even for your smallest units.

Key Takeaways:

  • Why Missions Matter: A clear mission refocuses officers on their “why”—serving, belonging, stability—cutting through burnout, red tape, and scrutiny.

  • One-Breath Simple: Think mug-worthy: “We keep schools safe so kids have a brighter future.” Short, real, unforgettable.

  • Who You Serve: Start with your “who”: community, students, deputies—and build from there. An SRO captain’s win proves it lights teams up.

  • The V.I.S.I.O.N. Acronym: Validate your “who,” Inspire daily, Share in one breath, Integrate everywhere, Own it, Navigate storms—your roadmap to a living mission.

  • Stakes and Stories: Paint a destination (trust, safety) and stakes (future won or lost), then wrap it in a story to make it stick.

Quotable Insights from Episode 30:

  • “A clear mission inspires, motivates, and unites—in one breath.”

  • “Missions mend morale, spark spirit, and steer the fight.”

  • “It’s not just a slogan; it’s why we put on the uniform.”

  • “Your ‘why’ starts with who you serve—know them.”

  • “Unity through trust, trust through connection—that’s our glue.”

Resources Mentioned:

  • Mission & Vision Worksheet: Grab our free download to craft your own mission—link below!

      

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    How law enforcement leaders master communication—and win